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Rock Davis
Director / Cinematographer

Newark native, Rock Davis has quickly made himself a name as the go-to guy for all music video projects. A graduate from New Jersey City University, Rock frequents his Alma Mater to speak about his profession and inspire students to be creative. His work in media has taken him all over the world to places like Miami, Atlanta, LA, and Puerto Rico including month-long trips to Africa. With his fun demeanor and hard work, Rock Davis sees many returning customers, and many more new clients from word of mouth only. Without any marketing or expensive advertising, Rock Davis is a truly self-made entrepreneur. Having such a diverse display of works: He has directed independent film shorts, offered his vision on a few documentaries, shot quality Music Videos on various budgets, and has enjoyed taking photography for models and independent artists looking to break into the business. After years of bubbling in the independent circuit, Rock Davis has combined forces with visual mastermind Jay Rodriguez and is now ready to tackle the mainstream market. Off the BLOCK, Out of STATE, Over SEAS, In another WORLD!



Jay Rodriguez Jr.
Director / Cinematographer

Starting out as a music producer and finally finding his passion in filmmaking Jay Rodriguez has become a self taught, award winning filmmaker. His diverse portfolio of work includes music videos, commercials, documentaries & narrative films. He has been interviewed & featured in multiple publications regarding his eye for direction & his talent behind the camera. Jays work on the short film "Visiting" has earned him accolades from the Palm Springs International Film Festival for best cinematography. "Change", a powerful 13 minute drama, written, produced and directed by him was awarded Best Short film at numerous film festivals, reinforcing his confidence to approach feature films. While working with mostly indie artists like "Trillogy", "Pure", "J Mello", and "Kazzie Pop", he has earned multiple honors consisting of Most Creative Video, Best Direction, Best Cinematography, Video of the Year, Best Filmmaker and most prominently Director of the Year!

In 2009 Jay partnered with Rock Davis bringing Itchy House Films to new heights shooting videos with well known music artists such as Naughty by Nature, Jim Jones, Fred the Godson, Joell Ortiz, Shontelle, Three 6 Mafia, Waka Flocka Flame and Dricky Grahm who's "Snapbacks & Tattoos" video was voted number 30 of the top 100 MTV videos for 2012!!

Also in 2012, his first feature film "Zoo the Movie" premiered to a sold out crowd at the AMC theatre in Elizabeth, NJ with known actors JD Williams, Dennis L Johnson, Vonn Harris and Treach. Other prominent actors such as Ice T, Mark John Jeffries, Leon, and Michael Wright are just the beginning of known talent to be seen in an Itchy House Films production.

Jay Rodriguez is a dedicated, talented, hardworking, passionate filmmaker driven by his love for the arts & cinema. The sky’s the limit on what's to come from the Itchy House Films creative future!